Marketing Specialist. Full-time Job

Join Our Team as a Marketing Specialist!

Are you a creative and data-driven marketer passionate about crafting impactful digital campaigns? We're looking for aMarketing Specialistto join our dynamic team! If you have a knack for strategic planning, content creation, and analyzing performance metrics, we want to hear from you!

Location:"Innoland" - ASAN 7 - Baku

Employment Type:Full-time

Responsibilities:

Digital Marketing Strategy:

• Develop and execute comprehensive digital marketing strategies, including SEO, SEM, email marketing, and PPC campaigns.

• Conduct in-depth target audience research to tailor marketing strategies and maximize ROI.

Content Creation:

• Collaborate with design teams to create visually compelling ads, banners, and other marketing materials.

• Write persuasive and engaging copy for ads, blogs, and website content that aligns with our brand voice.

SEO and SEM:

• Optimize website content and structure for better search engine rankings (on-page and off-page SEO).

• Manage and optimize PPC campaigns on platforms like Google Ads to drive traffic and conversions.

Analytics and Reporting:

• Monitor, analyze, and report on website traffic, conversion rates, and other key metrics using tools like Google Analytics.

• Provide actionable insights based on data to continuously improve digital marketing efforts.

Email Marketing:

• Design and manage email marketing campaigns that engage and nurture our customer base.

• Segment email lists to target specific customer groups effectively and personalize communication.

Collaboration and Coordination:

• Work closely with sales, design, and product teams to ensure cohesive and effective marketing strategies.

• Manage relationships with external agencies for specialized tasks, such as video production or ad campaign management.

Qualifications:

• Proven experience in digital marketing, with a strong portfolio of successful campaigns.

• Expertise in SEO, SEM, and PPC strategies.

• Proficiency in tools such as Google Analytics, SEMrush, and Mailchimp.

• Strong copywriting and content creation skills.

• Ability to analyze data and provide actionable insights.

• Excellent communication and project management skills.

• A creative thinker with the ability to work independently and as part of a team.

Why Join Us?

• Work in a collaborative, innovative, and growth-oriented environment.

• Opportunity to make a significant impact on our brand's digital presence.

• Competitive salary and benefits package.

• Continuous learning and professional development opportunities.

If you're ready to take your marketing career to the next level, apply today! We can't wait to see how you'll contribute to our success.

How to Apply:

• Please submit your resume and a cover letter outlining your experience and why you'd be a great fit for our team.