PPC Specialist Full-time Job
3 days ago Marketing & Communication Kyiv 3 views Reference: 4openmGpd7AJob Details
We are seeking a talented and experienced PPC Specialist to join our growing team. The ideal candidate will be responsible for managing and optimizing paid search campaigns across various platforms, including Google Ads and Bing Ads. You will be responsible for developing and implementing strategies to drive traffic, increase conversions, and improve ROI.
**Responsibilities:**
* Develop and implement PPC strategies to meet client goals.
* Conduct keyword research and analysis.
* Write compelling ad copy and create engaging landing pages.
* Manage and optimize PPC campaigns across Google Ads and Bing Ads.
* Monitor campaign performance and make data-driven adjustments.
* Track and analyze key metrics, including impressions, clicks, conversions, and ROI.
* Prepare and present reports to clients.
* Stay up-to-date with the latest PPC trends and best practices.
* Collaborate with other team members to ensure campaign success.
* Manage budgets and track expenses.
* Conduct A/B testing to improve ad performance and landing page conversion rates.
* Utilize bid management tools and strategies to optimize campaign bids.
* Identify and resolve any technical issues related to PPC campaigns.
* Work with analytics teams to analyze data and provide insights.
* Ensure compliance with platform policies and guidelines.
* Develop and maintain strong client relationships.
* Present insights and recommendations to clients in a clear and concise manner.
**Requirements:**
* 2+ years of experience in PPC management.
* Proven track record of success in driving traffic and conversions.
* Strong knowledge of Google Ads and Bing Ads.
* Experience with keyword research tools, such as Google Keyword Planner and SEMrush.
* Excellent analytical and problem-solving skills.
* Strong communication and interpersonal skills.
* Ability to work independently and as part of a team.
* Proficiency in Microsoft Excel.
* Google Ads and/or Bing Ads certifications (preferred).
* Experience with Google Analytics.
* Understanding of e-commerce principles.
* Experience with A/B testing tools.
* Strong attention to detail.
* Excellent time-management skills.
* Ability to manage multiple projects simultaneously.
* Bachelor's degree in marketing or a related field (preferred).
**Benefits:**
* Competitive salary and benefits package.
* Opportunity to work on challenging and rewarding projects.
* Collaborative and supportive work environment.
* Opportunities for professional development and growth.
* Flexible work arrangements.
* Paid time off and holidays.
* Health insurance.
* Dental insurance.
* Vision insurance.
* Life insurance.
* Disability insurance.
* 401(k) plan.
* Employee assistance program.
* Professional development opportunities.
* Company-sponsored events.
* Paid training and certifications.
* Performance bonuses.
* Referral program.
If you are a highly motivated and results-oriented PPC Specialist, we encourage you to apply. We are looking for someone who is passionate about PPC and has a strong desire to succeed. Join our team and help us drive growth for our clients!