Junior Creative Strategist Full-time Job

Position SummaryWe are seeking a curious, driven Junior Creative Strategist to support the development of high-performing, social-first creative for our portfolio of direct-to-consumer and e-commerce brands. This role blends creative strategy, paid-social insights, and light hands-on production to help shape concepts that convert across Meta, TikTok, YouTube, and more.You’ll help research, ideate, script, and build briefs that guide designers, copywriters, UGC creators, and editors—ensuring every concept ladders up to performance goals. If you understand what makes people stop scrolling, why they buy, and how creative is the new targeting, you’ll thrive here.Key ResponsibilitiesCreative Strategy & ConceptingDevelop short-form, direct-response creative concepts for paid social (5-45 sec videos, UGC, statics, hooks, angles).Write clear, compelling creative briefs that provide direction for editors, designers, UGC creators, and production teams.Partner with creative leads to brainstorm campaign ideas, messaging angles, and new performance-driven tests.Research & InsightsConduct competitive analysis, trend mapping, and audience research to identify insights and whitespace opportunities.Analyze consumer behavior patterns to inform messaging frameworks and creative directions.Monitor platform trends and evolving best practices across Meta, TikTok, YouTube, and emerging channels.Messaging & Narrative DevelopmentCraft brand-aligned messaging frameworks, value props, and narrative arcs across different creatives.Help shape the tone, structure, and positioning for new campaigns, product launches, and seasonal pushes.Cross-Functional CollaborationWork alongside designers, editors, copywriters, and media buyers to ensure creative aligns with performance objectives.Assist in developing branded pitch decks, mockups, and concept presentations for internal use and client pitches.Performance OptimizationParticipate in creative reviews using data to understand what’s performing and why.Recommend iterative tests, new angles, refreshed hooks, and optimization opportunities for ongoing campaigns.Support in tracking asset performance and codifying learnings into future creative strategies.Production & Execution (As Needed)Assist in sourcing and managing UGC creators, influencers, and third-party production partners.Help with simple shoots of client products (unboxings, demos, tabletop).Ingest footage, organize assets, and collaborate with editors to ensure high-quality, on-brand deliverables.Qualifications1–2 years of paid social creative strategy experience, ideally in direct response or performance marketing.Strong understanding of Meta, TikTok, and YouTube ad creative best practices.Ability to identify high-performing hooks, story structures, and value propositions.Comfortable evaluating creative performance using high-level analytics.Proven ability to think conceptually and creatively MUST be a creative thinker.Excellent communication and presentation skills.Ability to manage multiple projects simultaneously and work both independently and collaboratively.Bonus:Experience with Adobe Premiere, Photoshop, or simple motion editingExperience working at a creative, media, or performance agencyFamiliarity with UGC workflows, creator sourcing, or productionExperience in videography or motion graphics is a plusCompensation is commensurate with experience.Why Join UsBMG360 is dedicated to building something iconic for clients and colleagues, focused on disrupting a large industry.

You will be part of an organization where people are the process and the fundamental objective is Growth. We are relentless on performance and operate with a highly integrated PEOPLE, PROCESS, PRODUCT platform model to bring the best solution together for the win. This role has strong earnings and professional development potential.About UsBMG360 is a high growth, private equity backed, tech enabled marketing agency that specializes in direct response advertisements across TV, audio, digital and direct mail.

With recent acquisitions of a leading paid search and social firms, we are expanding our offerings and capabilities and are poised to become a powerhouse. Our data-driven systems deliver fixed cost leads so clients can grow their businesses rapidly and with minimal risk. From creative development to analytics, media strategy to revenue optimization, BMG360 has the expertise and knowledge to fit together all of the pieces of a successful direct response campaign and deliver powerful and profitable results.Why BMG360?BMG360 has been a leader in the industry since 2003, and we are growing exponentially.This staggering growth provides our employees with unparalleled opportunities to play a role in shaping the company’s direction.

Each employee plays an integral role in the evolution of BMG360 so company-wide transparency is paramount. Leadership is committed to making sure the entire team knows how the company is performing in relation to our annual goals, what challenges we are facing as a company and what opportunities are on the horizon. We pride ourselves on fostering a fun and fast-paced environment to work and grow your career.

At BMG360 you’ll have the opportunity to work as part of a close-knit team, working towards a common goal.