Head of Marketing - Full-time Job

About the company

At Openprovider, we don’t just sell domains - we power the digital presence of hundreds of thousands of entrepreneurs, web agencies, and enterprises across the globe. Our business is growing fast, and we’re transforming an entire industry that’s been standing still for too long.

Why work with us?

Every decision you make here affects the success of small businesses launching online shops, startups scaling globally, and enterprises managing thousands of digital assets. Our customers rely on us to keep their digital world running - and you’ll be part of making that possible.

A growth company

We’re on a mission to grow 30% year over year. That means new opportunities, new challenges, and a culture of ambition where your work directly contributes to measurable business success.

Technology that drives change

From automating millions of transactions to building AI-driven tools that make digital management easier, technology is at the heart of everything we do. We move fast, test often, and give our people the freedom to innovate.

A culture of ownership

We run Openprovider like entrepreneurs. Everyone has responsibility, freedom to act, and the expectation to make an impact. We operate on EOS principles and believe in transparency, accountability, and results.

An international team

With colleagues across Europe, Asia, and Latin America, you’ll collaborate with talented people who share a global mindset, high standards, and a passion for learning.

If you want to join a company where your work shapes the growth of thousands of businesses worldwide, and where your career can grow just as fast, Openprovider is the place.

About the role

As Head of Marketing, you’ll be the driving force behind the growth of Openprovider, our sister brands, Procys and Sevv, as well as new business concepts. This is a high-impact leadership role that blends growth marketing, brand strategy, and AI-powered marketing operations to accelerate our global expansion in the B2B space.

Key responsibilities

Strategy & Leadership

Build, plan, and execute the overall marketing strategy across multiple brands and regions in line with our established Marketing Made Simple methodology.

Define and implement a growth marketing strategy focused on qualified lead generation and conversion optimization.

Lead cross-sell and up-sell initiatives to maximize customer lifetime value.

Develop and track marketing OKRs aligned with company-wide goals.

AI-Driven Marketing Operations

Create and manage an AI-integrated marketing operations system to improve efficiency and time-to-market.

Implement automation and AI tools to boost campaign performance and content delivery by 30% within 12 months.

Continuously optimize workflows for lead acquisition, campaign execution, and reporting.

Demand Generation & Lead Management

Design and execute lead acquisition workflows for every GTM channel (online & offline).

Build and monitor paid acquisition campaigns to meet CAC targets.

Implement ABM (Account-Based Marketing) strategies for priority segments.

Oversee SEO and content strategy to drive organic growth and authority.

Brand & Content Management

Lead content strategy and delivery across multiple channels.

Ensure a consistent and impactful brand tone of voice.

Oversee brand identity, messaging, and social presence.

Build brand awareness, loyalty, and advocacy programs.

Data, Analytics & Martech

Own and optimize HubSpot for marketing workflows and reporting.

Lead on Google Analytics 4 and website performance measurement.

Manage the MarTech stack to ensure accurate, actionable reporting.

Define, measure, and communicate marketing ROI and KPIs.

Collaboration & Communication

Work closely with Sales and Product teams to align strategies for growth and retention.

Provide internal teams with brand guidance, campaign assets, and best practices.

Partner with the CCM on budget forecasting and management.

Team Leadership

Lead and coach a growing team of 9 marketing professionals across multiple disciplines and cultures.

Foster an autonomous, accountable, and motivated team culture.

Support the recruitment and onboarding of top marketing talent.

What we are looking for

Languages

Fluent English (required)

Dutch or Spanish (preferred)

Education

BSc or MSc in Marketing or a related field

Experience

7+ years in a Head of Marketing or equivalent leadership role

Proven B2B marketing experience

Multi-country marketing experience

Global exposure

SaaS / Tech sector background

Proven success in

Driving measurable growth across multiple products or companies

Marketing automation (HubSpot strongly preferred)

Brand management and digital demand generation

SEO and content strategy with clear ROI

ABM and lifecycle marketing

Martech stack ownership (HubSpot, GA4, automation tools)

Nice to have

Domain or hosting industry knowledge

What we offer

100% remote work - work from anywhere in the world, no office required.

Paid time off and sick leave to rest and recharge.

International team with regular online and in-person meetups to stay connected.

Learning culture with internal workshops, knowledge-sharing sessions, and a personal learning budget.

Quarterly performance reviews and annual salary reviews.

Flexible working hours to support work–life balance.

A secure, ISO 27001-certified remote workplace.

Most resellers spend too much money and time on domains. With Openprovider and our Membership program, you can buy, renew, and transfer domains at cost price on one platform to become a more successful and profitable reseller.
We are a rapidly-growing, ICANN-accredited domain registrar and technology scale-up founded in 2004 in Rotterdam, the Netherlands. We understand the frustrations of wasting hours searching for new domains at fair prices; being hit by unexpected renewal costs after the first year; and losing customers because you cant offer attractive bundles.
Thats why we built a platform to easily manage operations for over 1,900 domain extensions. We were the first to offer a Membership Program to get the domains you need at cost price, and we've been helping clients sell millions of domains for more than 20 years.
See what Openprovider Members have to say over at Openprovider.com.