Head of Marketing & Content Full-time Job

Lead Marketing Excellence for High-Growth Fintech Company

Wykco operates innovative investment platforms serving institutional investors, family offices, and alternative asset managers globally. We're seeking a strategic Head of Marketing & Content to build our brand, drive lead generation, and create compelling content that establishes thought leadership across multiple investment verticals.

Key Responsibilities:

Multi-Platform Brand Strategy: Develop and execute comprehensive marketing strategies across Wykco's diversified platform portfolio

Content Creation & Thought Leadership: Produce high-quality educational content, whitepapers, case studies, and articles that position Wykco as industry expert

Digital Marketing Excellence: Manage LinkedIn, social media, email campaigns, and website optimization to drive qualified lead generation

Sales Enablement: Create professional presentations, pitch decks, one-pagers, and marketing collateral that directly support business development activities

Compliance-Friendly Marketing: Develop content strategies that support reverse solicitation requirements and regulatory compliance in financial services

Design & Creative Production: Design marketing materials, social media graphics, course content, and client-facing resources using professional design tools

Performance Marketing: Track ROI, optimize campaigns, and measure marketing contribution to sales pipeline and revenue generation

Cross-Functional Collaboration: Work closely with business development and operations teams to create targeted content for specific deals and investor segments

What Makes This Role Unique:

Strategic Impact: Build marketing function from ground up with significant creative and strategic autonomy

Diverse Content Portfolio: Create content spanning multiple investment strategies and market segments

Global Audience: Market to sophisticated institutional investors and professional clients worldwide

Revenue Impact: Direct contribution to deal closure through high-quality sales enablement materials

Professional Growth: Exposure to cutting-edge fintech and alternative investment industry knowledge

Essential Requirements:

3-5+ years proven marketing experience with portfolio demonstrating successful campaigns and measurable results

Professional design skills with advanced proficiency in Adobe Creative Suite, Canva, and presentation software

Content creation expertise including writing, video production, social media management, and educational content development

B2B marketing experience preferably in financial services, professional services, or technology sectors

Digital marketing proficiency including social media management, email marketing, SEO, and analytics platforms

Project management skills with ability to handle multiple concurrent projects and tight deadlines

Bachelor's degree in Marketing, Communications, Business, or related field

Preferred Qualifications:

Financial services marketing experience with understanding of regulatory compliance requirements

Startup or high-growth company experience building marketing functions from early stages

Video production and editing capabilities for educational content and webinars

Marketing automation platform experience (HubSpot, Mailchimp, or similar)

International marketing experience targeting diverse geographic markets

Professional certifications in digital marketing, content marketing, or design

Personal Characteristics:

Creative and strategic thinker who can balance artistic vision with business objectives

Results-oriented with strong analytical skills and focus on measurable outcomes

Self-motivated and comfortable working independently in fast-paced environment

Detail-oriented with commitment to brand consistency and quality excellence

Collaborative mindset with ability to support cross-functional team objectives

Wykco is a neo-financial holding company that builds AI-native platforms for the world's most complex financial challenges. We turn intelligence into infrastructure that institutional capital can't find anywhere else.
We solve the intelligence gap in financial markets - where institutional investors have access to more information than ever, yet the most valuable opportunities remain hidden behind layers of complexity that traditional tools can't penetrate. Our AI-native platforms transform market complexity into clear, actionable insights that institutional capital can use to make better decisions.
Our platform portfolio includes:
Wyksig - AI-Native Strategic Intelligence Engine for geopolitical and market intelligence
AxiaOS - AI-Native Investment Banking Platform for complex deal structuring
Vertex - AI-Native Venture Building Infrastructure for systematic company creation