B2B Marketing Manager Full-time Job

We are Anyway: the learning-to-earning coach built to help the next generation explore what’s possible.

We’re reimagining how young people figure out their next steps, blending youth insight with technology and industry connection to open up new possibilities and make informed decisions about their future.

Our ecosystem brings together students, educators, industry, and government to make guidance feel more personal and pathways more visible, shaping a future where every young person can find their thing, in their own way.

Role Purpose:

Lead B2B marketing and communications to build brand credibility, support commercial growth, and position Anyway as a thought leader in youth engagement, education, and future workforce strategy.

What you’ll do:

• Manage Anyway’s LinkedIn and X channels, ensuring consistent, on-brand communication and engagement.
• Plan and produce thought leadership content — including short-form videos, case studies and research spotlights.
• Manage and produce LinkedIn content for founders and executives, amplifying their presence as industry voices.
• Collaborate with the commercial team to support events — managing comms, invites, and coordinating pre/post-event content.
• Build and optimise B2B marketing automation journeys (HubSpot experience preferred).
• Act as the local point of contact for the PR agency, coordinating media opportunities and coverage.
• Collaborate with the commercial team to develop marketing collateral like landing pages, ClickFunnels, decks, and campaign assets.
• Support the B2B podcast strategy by researching interview talent and amplifying content across channels.
• Coordinate with the internal research agency to design and deliver research for B2B campaigns and reports.
• Sync with the B2C campaign calendar to ensure brand and messaging alignment across the business.
• Build and manage a B2B creator and contributor network to expand reach and amplify key content.
• Work with internal and external video and creative specialists to produce high-quality brand assets.

Who you are:

• You have at least two years of experience in a B2B marketing role where you gained experience producing & managing content for LinkedIn/ X.
• You’re familiar with HubSpot/ CRM and basic marketing automation.
• You create and develop decks and landing pages.
• Podcasting, PR and event experience would be great but are not required.

What’s in it for You?

• Purpose-Driven Work: Be part of a mission that truly makes a difference.
• Collaborative Environment: Be part of a small but growing team based out of Brooklyn.

Ready to Join Us?

If you’re a dedicated and enthusiastic early-career B2B Marketing Manager, looking to make a difference, we want to hear from you!

Apply now and help shape the future for young people at Anyway.